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Thursday, June 28th 2007 Mediabase, BigChampagne, And Radio One Inc. For Exclusive Data Partnership
Contact: Amir Forester
818-461-5404
LOS ANGELES, June 28, 2007 - Mediabase, the industry standard in airplay monitoring, BigChampagne, the leader in downloading and online music measurement, and Radio One Inc., the largest African-American targeted broadcast company, announced today an exclusive, long-term music monitoring and information deal. Mediabase and BigChampagne will serve Radio One Inc.'s 71 owned and operated radio stations located in 22 urban markets, reaching approximately 14 million listeners every week.
"By creating this incredible brain trust with such innovative partners, we can now examine airplay cause and effect like never before and that's exciting," commented Mediabase President and Premiere Radio Executive Vice President, Rich Meyer. "This is a perfect marriage of radio broadcasting, airplay and internet activity."
"The response we've had from the urban marketplace is overwhelming," said BigChampagne CEO Eric Garland. "We're helping Radio One Inc. maintain their edge in smart programming, accurately measuring listener response to Mediabase airplay data in real-time. The future is now."
Mediabase monitors more than 1,800 radio stations in 180 U.S. and Canadian markets, 24 hours-a-day, seven-days-a-week. In addition to providing vital airplay and programming information to more than 1,700 affiliate radio stations and every major broadcast group, Mediabase 24/7, a division of Premiere Radio Networks, is the data source for popular countdown and syndicated shows like American Top 40 with Ryan Seacrest, American Top 20 with Casey Kasem, After MidNite with Blair Garner, Country Countdown USA with Lon Helton, The Jeff Foxworthy Countdown, Country Top 40 Countdown with Bob Kingsley, and others. Mediabase also provides its airplay research to every major record label in North America. Mediabase pioneered the concept of monitored airplay in 1987. Its charts can be found weekly in numerous trade and consumer publications and websites.
BigChampagne (http://www.bigchampagne.com) is a privately held technology and market research company, specializing in online music. BigChampagne originally pioneered the
concept of online media measurement starting with the popular Napster community, and is today an industry standard online media research tool. BigChampagne's customers and subscribers include MTV, major record labels, music publishers, commercial radio stations, artists, managers and other broadcast and media professionals. BigChampagne's syndication partners include Billboard Radio Monitor, Entertainment Weekly, and Digital Music News. BigChampagne has offices in Beverly Hills, CA and Atlanta, GA.
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