Premiere Radio Networks Adds 24/7 Radio Channel "Bollywood & Beyond"

Contact: Rachel Nelson
818-461-8057

LOS ANGELES, December 14, 2009 - Premiere Radio Networks is proud to announce the addition of Bollywood & Beyond to its lineup of national audio programming. Broadcast on XM Satellite Radio channel 173, and coming soon to iHeartRadio, Bollywood & Beyond is a 24/7 radio channel delivering non-stop hits from across India. Crafted in India and broadcast from California, Bollywood & Beyond is produced by NRI Media.

Premiere's addition of Bollywood & Beyond reflects the growth of the Asian-Indian community and popularity of Indian music in the North American market. Approximately 3 million strong, the Asian-Indian community in the U.S. has the highest median income of any group. With a growth rate of 48% from 2000-2006, the Asian-Indian demographic grew twice as fast as the Hispanic population during the same period. (Source: U.S. Census Bureau)

Premiere Radio Networks SVP of Programming Jennifer Leimgruber stated, "We're excited to partner with NRI Media to deliver this unique and entertaining content, and look forward to satisfying America's growing appetite for Indian music."

"Just as Latino radio blossomed in the '80s, we are now witnessing the advent of professional desi radio," said David Frerichs, President of NRI Media, Inc. "The Indian community has strong ties to current events and culture in India, but to date, no one has served that community with a quality product on a national platform. Thanks to Premiere, that's changed and we are on our way."

For more information, please visit www.PremiereRadio.com or www.BollywoodandBeyond.FM.

About Bollywood & Beyond - India's Hottest Hit Mix!
Tune into the best Hindi, Tamil, and Telugu hits, direct from India. Host Cary Edwards brings you the regional Top 40s alongside the latest filmi gossip and news from across the entire Indian music scene. Twitterquest let's you drive by tweeting your requests to @bollywoodbeyond. Shows like "The Loop", "Indian Music Update", and "Fresh Hits" round out the day with classic hits, celebrity interviews, and non-stop hits.

About NRI Media, Inc.
Bollywood & Beyond is a property of NRI Media, Inc., providers of the popular Radio NRI radio service. Additional Radio NRI channels are available via Internet on AOL Radio, the Apple iTunes radio directory, and RadioNRI.com.

About Premiere Radio Networks
Premiere Radio Networks, Inc., a subsidiary of Clear Channel Communications, syndicates 90 radio programs and services to more than 5,000 radio affiliations and reaches over 190 million listeners weekly. Premiere Radio is the number one radio network in the country and features the following personalities: Rush Limbaugh, Jim Rome, Ryan Seacrest, Glenn Beck, Bob & Tom, Delilah, Steve Harvey, Blair Garner, George Noory, John Boy and Billy, Big Tigger, Dr. Dean Edell, Sean Hannity, Elvis Duran, Jason Lewis, Randi Rhodes and others. Premiere is based in Sherman Oaks, California, with 13 offices nationwide. Additional information is available at www.PremiereRadio.com.